STAND RC GROUP
RC CONCEPT OPERATIONNEL & NISSE CARTONNAGE
A CSR structure consistent with our activities
WHY THIS STRUCTURE
This structure was made of 100% recycled and recyclable honeycomb cardboard. Our cardboard is FSC labeled (label whose mission is to promote ecological, social and economic management of forests) and produced by a company labeled EPV (label allowing to distinguish French companies with artisanal and industrial know-how judged as excellent). The structure was produced in Noisy le Grand in order to reduce the carbon impact and will not have an immediate end of life. In fact, the structure was donated so that the Cycleo agency could give new life to our work. It will be displayed in a clinic and will make its patients happy.
MATERIALS USED
100% Cardboard
100% recycled cardboard
RC CONCEPT OPERATIONNEL
Present in Europe, RC Concept Opérationnel is an agency specialized in the luxury and selective sectors.
Thanks to the expertise of its transversal technical teams, the agency offers a turnkey solution with a 360° vision of the animation of the points of sale. It allows its clients to differentiate themselves in the design of their POP displays, as well as in their local market, network or flagships animations, while respecting a constant quality requirement.
NISSE CARTONNAGE
Nisse Cartonnage is RC GROUP's cardboard and plastic production plant, based in Noisy Le Grand, near the capital. Nisse Cartonnage is a design office, the manufacture of POS material
__
IN-STORE FACTORY & PRO PLV
A POP designed for the environment
WHY THIS FURNITURE
This piece of furniture has been designed with different plastic "layers" cut in rounded shapes reminding the sea theme (waves, bubbles, seaweeds, etc...), with shelves/supports for some products (lipsticks, perfumes, etc...)
MATERIALS USED
Transparent and blue tinted PMMA Greencast for the structure, and the shelves are in white PMMA Greencast, and some shelves are covered with silver/chrome bandoxal. We chose the greencast for the eco-design side, and the bandoxal for the luxury and shiny side.
IN-STORE FACTORY
Specialized in brand communication at the point of sale, In-Store Factory designs and manufactures POS for the luxury and selective industries.
__
DUPON
Environmentally friendly printing
WHY THIS REALIZATION
With this installation, Dupon has chosen to combine the company's historical know-how of custom printing and finishing with expertise more recently integrated into its field of competence, photography and retouching.
MATERIALS USED
Artistic direction, shooting and retouching. Fine Art White Baryta 320g print, laminated on 1mm aluminum, mounted in a custom-made American box made of natural oak
DUPON
Labelled as a Living Heritage Company, Dupon has been a specialist in digital and silver printing for advertisers and photographers for over 50 years. With its recognized know-how and artistic sensitivity, Dupon also shoots and retouches e-commerce visuals, brand websites, still life, etc., for advertisers in the luxury sector.
__
C10 PLAY, CARO PLV, SBS PLV
A playful and responsible POP
WHY THIS POS
We propose to the visitors an immersion in the playful and responsible universe of our 3 subsidiaries, C10PLAY, CARO PLV and SBS PLV. We
have a fishing game for gifts, a screen to show our know-how as well as a selection of counters made on the theme of the sea from responsible
from responsible materials.
MATERIALS USED
The structure is made of transparent and blue-tinted PMMA Greencast, and the shelves are made of white PMMA Greencast, and some shelves are covered with silver/chrome bandoxal. We chose the greencast for the eco-design side, and the bandoxal for the luxury and shiny side.
C10 PLAY
Creation and manufacturing of pharmacy, cosmetic and specialized distribution POP.
CARO PLV
Design and manufacture of POP for the publishing, toy and retail industries.
SBS PLV
Creation and production of POP advertising for MASS MARKET and spirits.
__
InLuce & LUXSENSE
An eco-designed luxury showcase
WHY THIS POS
This showcase is the result of a desire to stage a marine decor both to showcase our local and artisanal know-how, on very meticulous seabed details, and to express our desire to present a decor made with virtuous materials that respect our environment.
Convinced that this choice of design is adapted to our business and responds to current environmental and societal issues, we highlight a range of techniques and artistic achievements to support our approach and illustrate our business in the luxury world. By opting for an eco-designed window display (according to the ten principles of eco-design), we wish to minimize the environmental impact of advertising campaigns and affirm our commitment in this sense.
MATERIALS USED
Mirror polished brass decorated with pearl flowers
2 - Blue Coral
Pmma Greencast dyed in the mass
3 - Brain coral
Steel hoop stretching an embroidered fabric
4 - Sea urchin shell
Cut steel painted with gold acrylic, decorated with pearls
Steel painted with an ecological and solidary algae-based paint
10 - Podium
Fibracolour dyed in the mass
11 - Turtle
Printed aluminum, polystyrene shell decorated with embroidered fabrics
12 - Fish
Cut aluminum, silk embroidered with beads
InLuce
InLuce is an agency specialized in scenography & the creation of decors allowing luxury companies to highlight their image & their products. Custom-made creations, manufacturing and implementation of concepts for couture / watchmaking / jewelry showcases, Pop-Up, Pop-In store, major events, road shows... It responds globally and on an international scale to all the requirements linked to selective distribution networks.
LUXSENSE
Accompanying the most prestigious luxury brands in the design and manufacture of displays and window decorations, our specificity lies in the orchestration of exclusively custom-made multi-material projects. Our offices are based in Paris, Hong Kong, Dongguan China, and Milan. Our production units are located in Asia, France and Europe (Italy / Portugal / Eastern Europe).
__
DIGITALLI
Real or imaginary? Dive in
CONCEPT
DIGITALLI offers software, hardware and content so that each brand can have a strong visual and video impact at the point of sale with the objective of being as CSR as possible.
MATERIALS USED
Audiovisual device + software and hardware
DIGITALLI
DIGITALLI is a cross-media agency, specialized in the deployment of international marketing campaigns.
We offer a global 360° response on the media for the activation of multi-channel advertising campaigns.
With expertise in image creation, post-production, technical and technological installations, DIGITALLI accompanies prestigious brands on an international scale (85 countries delivered) for point of sale, duty-free, outdoor advertising, magazines, digital and video. Its model is based on the combination of strong business skills and powerful technological tools developed in-house. Its objectives are to support brands with know-how and optimal control of creative and marketing expectations.
DIGITALLI is also a highly qualified technical service provider and precursor in the supply and installation of audiovisual systems, specializing in new technologies for dynamic and interactive displays. Its internal tools allow for worldwide deployment with remote management of content programming and hardware maintenance.
__
PM STUDIO
Upcycled accessories, a dream from the abyss.
WHY THIS PRODUCT
For this event, PM Studio wishes to present its know-how by exhibiting two unique and original productions on the theme of the sea; visually, with a shell design but especially by its eco-design directly from the protection of the oceans
MATERIALS USED
For the kit, we used a recycled Mesh from plastic waste collected from the oceans, the flocking is in RPET velvet and the puller in Bio Silicone.
For the bag, we chose 100% recycled cotton and vegetable inks for the prints.
Each of our products participates in the protection of the oceans with our association The OCEAN CLEANUP !
PM STUDIO
Specialized in Art & Gifting and Packaging, PM Studio offers its services to the luxury and cosmetics industry. From creation to production, we accompany your projects with an innovative approach linked to eco-design, a Premium service and an "Out of the Box" DNA.
BYNO
WHY THIS GIFT
We wanted to put forward 2 everyday objects in order not to lose sight of our environmental commitment.
MATERIALS USED
These two gifts are made of "French" marine leather, from the sea, Eco-responsible and Made In France.
These two pieces are made in an inclusive environment, they reinforce our responsible, societal and environmental commitments.
BYNO
Experts in sensory gifts, By No gives meaning to the approach of its customers. A new approach of the promotion which wants to be in phase with the evolutions our society, of which the ecological transition.
__
SWIPOP
The enchantment of the show
WHY THIS SHOW
X
SWIPOP
We reenchant each time the subject, the brand, the event. We infuse emotions, unique ideas, unforgettable tailor-made experiences, a story, a storytelling, a creative thread throughout the journey to seduce and target the audience.
__
RC ITALIA
Present in Italy, RC Italia thinks globally to act locally. Thanks to the expertise of all the RC Group's businesses, the agency is able to offer local or international production solutions with a 360° vision. Competence in multi-material development, technical study and project management until delivery to the point of sale are the main services.
__
LRC CHINA
Founded in Hong Kong by Wang Zuoyi and Raphael Cohen, LRC China is the union of 2 groups (LC Union China & RC Group France) both specialized in brand image and visual identity for businesses.
The EPV label highlights unique companies that know how to reconcile innovation and tradition, know-how and creation, work and passion, heritage and future, local and international. In our case, it is the subsidiaries Dupon and Nisse Cartonnage that have had the chance to obtain a renewal of this label.
The FSC label is a certification system for forest management, but it also labels the wood that is extracted from the forests. When you see the FSC label on an object that contains wood, it guarantees that the wood comes from a legal forestry operation, with sustainable management.
At RC Group, 5 subsidiaries have had their certification renewed: RC Group headquarters - RC Concept - Nisse Cartonnage - C10Play - SBS PLV - Caro PLV
This certification demonstrates once again that our subsidiaries are willing to improve their work and to go in the direction of the group's CSR strategy, Responsible For Change.